Course Structure

Common Papers in the First Semester for all the Groups

Cp.1. Principles of Management

Cp 2 Managerial Intelligence

Cp.3. Marketing Management

Cp.4. Human Resources Management

Cp 5 Finance and Accounting

Second Semester Electives – One Group to be chosen from the following Groups:


Group – 1 – Business Administration


BA.1. Strategic Management

BA.2. Production and Operations Management

BA.3. Financial Management

BA.4. Entrepreneurship And Small Business Development

BA.5. Business And Corporate Law


Group – 2- Finance


F.1. Financial markets and Services

F.2. Financial Risk Management

F.3. Strategic Financial Management

F.4. International Finance

F.5. Cost and Financial Analysis

Group -3- Human Resource Management


HR.1. Knowledge Management

HR.2. Employee Relations and Labour Laws

HR.3. International Human Resources Management

HR.4. Organization Development

HR.5. Performance and Compensation Management

Group – 4 – Marketing


M.1 Product And Brand Management

M. 2 Consumer Behaviour

M.3 International Marketing

M.4 Retail And Distribution Management.

M.5 Marketing Of Industrial Goods


Group -5- International Business


IB.1. International Business Environment

IB.2. International Marketing

IB.3. International HRM

IB.4. International Finance

IB.5.  International Trade And Policy Framework

Group – 6- Project Management


PJM.1. Project Management

PJM.2. Risk Management

PJM.3. Operations Research

PJM.4. Accounting for Managerial Decisions

PJM.5. Strategic Management


Group –7 – E-Business and Computer Aided Management 


It.1 E-Business And Web Designing

It.2 Enterprise Resource Planning

It.3. Database management System

It.4 System Analysis And Design

It.5 Object Oriented Programming And C++ Language


Group-8- Corporate Communication and Public Relations


CCP.1. Customer Relations

CCP.2. Advertising Management

CCP.3. Media Management

CCP.4. International public relations

CCP.5. Corporate Image Building and event management



Carpediem - Inauguration

Hindi Diwas - Inauguration

Sports Day

The Fitness Pledge

Fit India Movement

Fit India Movement

Science Day - Model Making

Independence Day Celebration

Stauros - Western and Vernacular

Under 25 Summit

Cul Week - Western Acoustics

150th Birth Anniversary
Celebration of Mahatma Gandhi

Gandhiji on Canvas

Fresher's Day - Minute to win it

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